How to Build a Lead Tracker Your Sales Team Will Not Abandon
Most lead trackers get abandoned within two weeks. Here is how to build one that your team will actually open, update, and use to close more deals.
Service
Influencer Marketing
Creators that move the needle on your category.
Book a free strategy callWe identify, vet, brief, and measure creators across Instagram, YouTube, and LinkedIn. Not for vanity, for tracked lead generation. Influencer spend that cannot be attributed to leads or revenue does not stay in your budget.
What you get
What is included.
Creator shortlist built on audience fit and real engagement data, not follower count.
Audience overlap analysis to ensure creators reach your actual buyer.
Full contract, creative brief, and hands-on content direction per creator.
Unique tracking codes and UTM parameters per creator for true attribution.
Whitelisted ad amplification layered on top of top-performing organic content.
Performance review after every activation: top performers renewed, weak ones replaced.
How we do it
Three steps. No mystery.
Shortlist by audience fit
We analyse creator audience overlap, real engagement rates, and category authority across your target demographics. The shortlist is built on who your customer follows, not on follower counts or inbound pitches.
Brief, contract, and direct
Every creator receives a complete brief covering messaging, call to action, and compliance requirements. Contracts are signed before briefing. Creative direction is hands-on, not a brief-and-hope approach.
Measure and amplify
Unique tracking codes and UTMs per creator give us true attribution. Top performers get paid amplification on their content. Underperformers are replaced, not renewed at the next cycle.
Other services
Landing Page Creation
Pages engineered for one outcome. Not websites pretending to be landing pages.
Performance Ad Campaigns
Meta and Google ads that pay back, then some.
Offline Lead Generation
OOH, radio, print: measured like digital.
CRM Implementation
Pipedrive, HubSpot, Zoho. Set up so your team actually uses it.